On March 8, people throughout the world observe International Women’s Day. It may surprise you to learn that the fight for gender equality is nothing new. Suffragettes campaigned for the right to vote in the early 1900s, and the first International Women’s Day observance took place in 1911. Our Walter Knoll Florist team is excited to take part in this year’s celebration because we’re able to take advantage of Pantone’s Color of the Year, which is Ultra-Violet in 2018.

We encourage you to show your support for women and to show your respect and appreciation on International Women’s Day, and we urge you to give the accomplished women in your life, the gift of flowers. Our Fresh Cut Iris bouquet is symbolically appropriate for this occasion. Early British Suffragettes considered purple the color of royal blood that flowed through the veins of women who fought for voting rights. Purple is also associated with empowerment, and the 2018 International Women’s Day theme #PressforProgress is all about empowerment through activism and involvement.

There are so many occasions throughout the year when people give flowers to friends, family members, significant others, neighbors or colleagues, and coworkers. But those situations involve holiday or birthday greetings, congratulations or other general sentiments. International Women’s Day is the one time of the year on which a gift of flowers sends the female recipient a simple message: I support you, or I appreciate you. Our Walter Knoll Florist creative team will help you customize a floral design or choose an arrangement that shares any message you want to send a woman as a gesture of solidarity on International Women’s Day.